Sarah Scudder

Sarah Scudder's picture
About: 

Sarah Scudder is president of Real Sourcing Network (RSN), a print and marketing sourcing tool software company.

Sarah Scudder has spunk. Sarah Scudder is a go-getter who has gone out and got. 

Proof? 

Sarah is the youngest executive to ever serve on the board for the Print Services and Distribution Association (PSDA). Sarah is the brainchild behind ProcuRising, the cutting edge magazine that gives voice to industry leaders, writers, and entrepreneurs in the marketing and procurement space.

Sarah hosts thought leadership ProcuremenTalks around the country and coordinates events for the Global Women Procurement Professionals (GWPP). Sarah speaks at several annual sourcing industry events and hosts multiple webinars. She also co-authors a column for the Sourcing Industry Group (SIG)’s Future of Sourcing publication and Institute of Supply Management (ISM)’s “Inside Supply Management” newsletter.

Awards? 

Sarah won the Sourcing Industry Group (SIG) Future of Sourcing Rising Star award. Sarah is a winner of the North Bay Business Journal’s Forty Under 40 award. Sarah won the Print+Promo’s Trailblazer Under 40 award. Sarah also won the Print Services & Distribution Association (PSDA)’s Member of the Year award. 

But none of the above matters.  What matters is that Sarah Scudder treats everyone with respect, and it is her desire to make the world a better place. She is well on her way.

From this author

The Predictably Irrational Appeal of Print Marketing
Jan 17, 2020    0

For years, many advocates of print-based marketing channels and tactics have argued that the physical and tactile nature of tangible marketing materials make them more appealing and persuasive than purely digital forms of communications. Until recently, however, these arguments have been based mostly on instinct or intuition rather than on hard scientific evidence.

Over the past decade, several research studies have used neuroscience techniques to evaluate the effectiveness of...

Dec 03, 2019    0
People who know me know that I am a passionate advocate for elevating the role of women in business, and I am particularly interested in seeing more women attain senior leadership positions in the procurement function. I’ve been working in procurement for years, and throughout my career, I’ve had the opportunity to meet and get to know hundreds of outstanding procurement professionals, ...
Nov 20, 2019    0
With the fourth quarter of 2019 now underway, many companies have already started developing their marketing plans for 2020. A major aspect of the planning process will be setting the overall marketing budget for next year and allocating the budget across marketing channels, tactics and other spending areas.
 
Ideally, marketing procurement professionals will be involved in the planning process and to participate effectively they will need to have a solid...
The ABCs of Print TCO
Sep 19, 2019    0
Most readers of this article are probably familiar with the concept of total cost of ownership, or TCO. Savvy procurement professionals have long recognized that the purchase price of a product or service often doesn’t capture the total cost of acquiring and using that product or service. 
 
For example, to get an accurate picture of the “real” cost of a new software application, you will need to factor in a variety of costs in addition to...
Sep 12, 2019    0

How did you get into this field – was it purposeful or by accident?

I was involved in several organizations in college. My sorority put on an annual fundraising event that I chaired. I hired a local company to source and produce all the print, promotional items and apparel. They offered me a job. They wanted to infuse the company with younger people and set up an internship program.  
 
I started in sales and marketing....
How Millennials are Changing the Procurement Landscape
Aug 08, 2019    0
According to U.S. Census Bureau population estimates, millennials will become the nation’s largest living adult generation this year. Pew Research Center has estimated that millennials are now the largest generation in the U.S. labor force, surpassing both Gen Xers and Baby Boomers. In 2017, millennials constituted 35% of the U.S. labor force, while Gen Xers accounted for 33% and Baby Boomers represented 25%. 
 
The millennial generation is generally...
Jul 10, 2019    0
Supplier diversity has been an important topic on the corporate agenda for most of the past five decades. Formal supplier diversity programs began in the 1960s in response to government programs that were designed to expand economic opportunities for minority-owned businesses. Today, “diverse suppliers” encompass several additional types of business...
Jun 19, 2019    0

Managing tail spend has been a major topic of discussion among sourcing professionals for at least the past two decades. In most companies, external spending has a Pareto-like distribution – the largest 20% of suppliers (by dollar volume) typically account for about 80% of the total external spend. Tail spend is generally defined as the 20% (or so) of the total external spend...

May 21, 2019    0
Environmental sustainability has become an important topic among sourcing professionals over the past few years. A recent Google search using the term “sustainable procurement” returned just under 28,000 results, and that included only results for the past year. Searches using the terms “sustainable purchasing” and “sustainable sourcing” produced a similar number of results.
 
The growing interest of business leaders in...
Apr 16, 2019    0
Tell us about your career path. How did you get into this field? Was it purposeful or by accident?
 
I was involved in several organizations in college. My sorority put on an annual fundraising event that I chaired. I hired a local company to source and produce all the print, promotional items and apparel. They offered me a job. They wanted to infuse the company with younger people and setup an internship program. 
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