Process-Specific

The best definition of spend under management is to equate it to strategically managed spend.
Jul 17, 2020    0
Before getting into the topic, write down two things:1) Your high-level definition of the term spend under management2) What percentage of your company/organization’s spend would you estimate...
Steps for Strategic Planning
Jun 17, 2020    0
Strategic planning is something that many of us will talk a lot about this year. As the business landscape continues to evolve, today’s forward-thinking brands are already looking to reinvent...
The Predictably Irrational Appeal of Print Marketing
Jan 17, 2020    0
For years, many advocates of print-based marketing channels and tactics have argued that the physical and tactile nature of tangible marketing materials make them more appealing and persuasive than...
Nov 26, 2019    0
Talent is the lifeblood of the enterprise. Yet with unemployment low and continuing to fall, it’s in short supply. According to CNBC, the U.S. currently has 1.4 million more job openings than...
Nov 20, 2019    0
With the fourth quarter of 2019 now underway, many companies have already started developing their marketing plans for 2020. A major aspect of the planning process will be setting the overall...
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