Allison Sima is a results-driven digital marketing professional with 10+ years of marketing communications experience. Today, Allison is the Interactive Marketing Manager of Digi-Me, a company that turns text job postings into digital job videos. Allison is also a regular contributor to Revia Magazine and SharpHeels. Allison is well versed in the areas of advertising, marketing strategy, social media, creative writing, scriptwriting, graphic design and recruitment advertising, and has a proven, solid track record of inbound lead generation as well as creating brand awareness. She recently came third in Outsource's Summer 2016 Writing Competition (read her submission here).
From this author
It has already happened. Digital technology has taken over. When it comes to global sourcing, job opportunities, branding, company cultures, it is all transparent. Job-seekers can see straight through you and your company before they walk through the door and shake your hand....