Dennis Tupper is Senior Marketing Manager, Business Strategy & Planning, Global Marketing for Kelly. A seasoned marketing and business strategist, he is responsible for creating compelling campaigns for B2C and B2B audiences, helping each find what’s next for the candidate’s career or the organization’s hiring needs. Dennis holds a bachelor’s degree in Communications from Framingham State University, as well as a certificate in Digital Marketing Analytics from M.I.T. (Massachusetts Institute of Technology – Sloan School of Management). When he is not working, Dennis spends 99% of his spare time parenting and 1% of it kayaking.
From this author
Sep 22, 2019 0
How did you get into this field – was it purposeful or by accident?
As a recruiter, I loved paying attention to sourcing trends and was always curious on what channels and job boards worked best for finding and attracting talent. I found in staffing that marketing channel metrics were not practiced very well, often not at all. It was my curiosity and thirst for data that got me into it and my passion for analysis and optimization that made it a...