MeiLin Wan

MeiLin Wan's picture

MeiLin Wan is responsible for providing clients with innovative molecular business solutions to preserve the integrity of products, assure quality and enable responsible and sustainable sourcing practices globally. She leads the team to create commercial solutions under the CertainT platform for providing "forensic and authentic proof" for products that utilize materials such as cotton, synthetics, recycled PET, wool, viscose, leather, down and feather, and specialty coatings. Ms. Wan has been with Applied DNA for 15 years, and has previously worked in the bioscientific field transforming the use of forensic DNA and nanotechnologies into useful and novel consumer and industrial driven applications.

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How to Prove Provenance and Sustainability Promises
May 27, 2021    0

Following Earth month, where brands tend to overcommunicate their promises in using eco-friendly materials and renew their commitments to sustainable and ethical practices, how they are substantiating their claims is  still unclear. While the stated sustainability goals may be high, so too are the reputational risks that...