Dr. Yossi Sheffi is the Elisha Gray II Professor of Engineering Systems at the Massachusetts Institute of Technology, where he serves as Director of the Center for Transportation & Logistics.
He is a leading author of books on supply chain management. His new book “The New (Ab)Normal: Reshaping Business and Supply Chain Strategy Beyond Covid-19” maps the advance of the COVID-19 pandemic and the role of supply chains in managing the crisis. Dr. Sheffi also has founded or co-founded five successful companies that have been acquired by various enterprises.
From this author
Large-scale disruptions such as the COVID-19 pandemic cause huge supply/demand imbalances due to interruptions in supply or surges in demand. In an unstable environment, companies often have to prioritize which customers they serve.
Past disruptions reveal how companies on both ends of the supply chain have handled such challenges, both in terms of tactics they employed and considerations they used for their decisions.
Here are six strategies described in my new book “...