A new year and a new decade brings about the end and the beginning of many things. Hopefully the new decade brings an end to the angry woman and cat meme as well as the retirement of the man bun (sorry, it’s not my style). All kidding aside, the new decade brings hope, a chance to renew, a time to reflect and an opportunity to leave the past in the past.
As I am writing this article in late March, the full economic fallout from COVID-19 is not yet known and, in fact, will remain unknown for a while. However, two things are clear. The economic repercussions of COVID-19 will be huge and marketing spending is about to be put under the microscope in ways that we haven’t seen since the “great recession” of 2008-2009.
How did you get into this field – was it purposeful or by accident?
In this episode of the Sourcing Industry Landscape, Dawn Tiura interviews Antonio Humphreys. Antonio Humphreys is the Senior Manager, Global Procure to Pay at Adobe. His diversified career path took him into roles outside of his wheelhouse, which has allowed him to excel at Adobe within the marketing sourcing vertical.
When companies start to consider adding strategic sourcing to their regular business processes, they often overlook a number of critical considerations. Chief among these are the benefits of a third-party support and – even more crucially – the process of aligning procurement with this new methodology.